The Jelly Donut watch resting on powdered doughnuts, pigeon figurines nearby

JELLY DONUT

the Jelly Donut watch will debut exclusively at the Windup Watch Fair in new york from october 16 to 18. a limited batch will be served each day. once the day's donuts are gone, breakfast is over. a small number of Jelly Donuts will also be available online through the Windup Watch Shop, beginning october 19, at 10:00 a.m. EDT.

BEGIN TASTE TEST

A tall stack of four powdered donuts wearing the Jelly Donut watch, its pink dial facing the camera

Pink and white bird figurines perched on and around powdered donuts

JELLY: WHAT WE KNOW

a proper automatic watch. pink in several places. edible in none.

Specs

Case: 35mm stainless steel
Movement: automatic
Strap: NATO-style strap
Water resistance: 50 meters (for accidental contact with the Hudson River.)
NUTRITIONAL VALUE: none.